It’s given – the spa is a big industry and is still expanding. And there’s no stopping it. Sometime in November this year, the International Spa Association (ISPA) published its 2010 Trend Watch report, naming some fascinating craze for spas in 2010:
Customer Service. Nothing beats a great customer service! You could apply the most costly spa treatment, but when the client isn’t happy with her spa experience, it’s equal to nothing. “In fact, 87 percent of ISPA member spas are using customer feedback mechanisms to guarantee they’re meeting consumers’ wants…” Spas should adopt improved means then to give the clients a more satisfying spa experience.
Spa Sampling Menus. This is a strategic way to allow spa clients get a sort of “preview” of the various treatments that they’re considering.
Spa Partnerships. This allows spas to broaden their reach by forming partnerships with local businesses that may also benefit from them. In this way, spas are able to promote their business and increase the number of clients by bringing the spa closer to the clients. Different strategies can be conducted like discounted prices with partner hotels or resorts. And who doesn’t enjoy a bargain?
Social Media. From tweeting to blogging, and everything in between, it’s predicted that in 2010 social media will continue to be influential in aiding spa-goers create decision from what to where of spa. Needless to say, spas should take advantage of social media to gather clients.
Beauty Rest. Not yet very ordinary, but an inviting alternative like this can certainly grow the total of spa visits. This simply signifies making that extra time at the spa to get some forty winks while savoring a relaxing massage. Or quite more appealing is to just book a room in a spa heavy with calming aroma to catch up with your sleep.
These are just few of the exciting trends that the spa industry is eyeballing for 2010. Now, there are a plenty of better things to be excited to for your 2010 spa excursion.
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